‘Amazon’ Category

Amazon Going Brick and Mortar?

December 6th, 2009

The Sunday Times  is reporting that Amazon is secretly looking for store locations in Britain. Amazon is denying the rumors. But one wonders if there is fire behind that smoke. It may be an attempt to go after the “click and collect” market — where consumers buy online and pick up in-store.

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Cyber Monday Sales May Hit Record

November 30th, 2009

Amazon and Wal-Mart.com are leading the pack to a record Cyber Monday

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Amazon Offering Up to 15% Commission on Black Friday Sale

November 20th, 2009

Amazon is reminding its Associates (aka affiliates) to link to its Black Friday deals and earn up to 15% . An important reminder: Don’t forget to take down the links after the sale ends.

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Book Review: “The Home-Based Bookstore” by Steve Weber

April 14th, 2009

Author Steve Weber begins his book, The Home-Based Bookstore, by saying: “Selling used books on the internet is one of the greatest opportunities available to small entrepreneurs today.”  Weber has sold over $1 million in used books to customers in over 30 countries. You can start small, making a few hundred dollars a month, maybe beginning with books on your own shelf; and you can grow it into a full-time business. First, Weber tells you where you can find used books, and he explains what kind of books to search for — versus the types of books to avoid (i.e., fiction mostly, especially books that have been best-sellers since, obviously, there’s a lot of copies out there). He then goes into where to sell your books. Amazon, of course, is on the list. If you go to a book detail page on Amazon, you will see an option to buy a used copy of the book. Here, booksellers of all sorts sell their wares. Abebooks is another major marketplace. (You can also build your own site.)

Weber teaches you how to price the books, inventory them, and manage your business, from sales to fullfillment, to customer service, and — one of our favorite topics — advanced automation. There’s an interesting chapter on collectible books (people are looking for first editions). Robert Chamber’s 1939 classic “The Big Sleep” currently goes for over $12,500.

The Home-Based Bookstore: Start Your Own Business Selling Used Books on Amazon, eBay or Your Own Web Site

(reviewed by www.richdogmillionaire.com)

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The Bible of E-Retailing: Internet Top 500 Guide

April 7th, 2009

Being armed with statistics can give you the edge of need. The Internet Top 500 Guide is published every year by Internet Retailer magazine. We recently reviewed the IRCE, the annual e-retailing convention operated through the magazine. As we mentioned, it’s probably not the convention you need to go to if you are just starting out. Similarly, this “Bible of E-Retailing” may be “too much information”  for now. But it can be fascinating, if you have the extra money to spend (a single-user license is $195.00). Basically, it’s a detailed report, with facts and figures, on the 500 top e-retailers. The magazine describes it like this:

“Each annual edition of this data-rich directory profiles and ranks the 500 largest e-retailing businesses based on their latest annual online revenues. It also provides dozens of metrics on their web sites, including web traffic, conversion rates, number of SKUs, average ticket, growth rates, customer satisfaction and performance ratings, search engine effectiveness, lists of all their vendors, corporate address and top management . The Guide also lists contact information for nearly 2,000 top e-retailing executives.”

So this could become a power tool for you when you are in a position to use it… BTW, according to their 2007 report, who was #1? It comes as no surprise: Amazon. Number two is Staples. (Remember this is their 2007 sample, which you can see here.

(reviewed by www.richdogmillionaire.com)

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Amazon Changes Affiliate Program; Will No Longer Pay Fee on Paid Search Traffic

April 6th, 2009

Amazon has announced they will “no longer pay referral fees to Associates who send users to www.amazon.com, www.amazon.ca or www.endless.com through keyword bidding and other paid search on Google, Yahoo, MSN, and other search engines, and their extended search networks.” This will affect those affiliates who have carved out a business by simply buying keywords and sending the clicks directly to Amazon. This is not surprising. We don’t think Amazon was particularly thrilled with this angle. The affiliates here were basically competing against Amazon; by placing a keyword bid higher than Amazon, you got the traffic instead of Amazon. So their thinking undoubtedly was: Why should we pay you a fee for outbidding us? Loophole closed. For further info, you can go to Amazon here.

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Automation: Pro-Selling on Amazon Made Easy

March 23rd, 2009

We’re big fans of automation — it’s all about maximizing your profits and minimizing your labor and expenses. There are a lot of small — and not so small — businesses selling on Amazon. (Ever see the option to buy used copies of a book you’re looking at on Amazon? — there’s a substantial business there.) It’s time for our inaugural “Automation” post : SellerEngine specializes in third-party software for entrepreneurs who sell product on Amazon. Here is info on “SellerEngine Plus” (quoted from their site):

**If you are an Amazon ProMerchant selling books and media, SellerEngine Plus offers the tools and the speed you need to price competitively and keep all your listings up to date.

**Enter your listings quickly and accurately by downloading your listings directly from Amazon, scanning them in using templates, or importing from files. SellerEngine Plus automaticaly retrieves the available information for the items from Amazon as you enter them, saving you hours!

**Our customizable, information-packed interface makes it easy to see at-a-glance not only all the details for your listings, but also what the competition is up to. When you need to make the same change to many items, you can edit them all at once in SellerEngine Plus!

**The proof is in the pricing! Use our Reprice Rules Wizard to create pricing strategies for the different segments of your inventory. Run price checks in real time, and use our price check status flags and the retrieved competitive information to be confident you have priced your items for maximum profitability!

**SellerEngine Plus puts you in control of your listings. Create your listings locally, and then upload directly to the Amazon Marketplace through SellerEngine Plus, when you are ready! Our orders retrieval system keeps your listings synchronized, so that you won’t accidentally create double listings.

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Where Can I Find Books to Sell Online?

March 20th, 2009

Someone was reading our post Best Place to Find Products to Sell Online and asked, “What if I want to sell books?” The #1 book wholesaler in the U.S. is Ingram. They have a drop-shipping service, which can ship the books directly to your customer. Ingram is also the #1 DVD wholesaler. Of course this is assuming you want to buy and resell new books. It’s a tough business — you’re competing against Amazon — but it can be done, if you specialize and also source out books Amazon or Ingram may not carry or have in-stock. Perhaps you may wish to try Amazon Associates first: Start by earning a commission on your reviews or recommendations. See if there’s a market for your speciality.

(Original content by www.richdogmillionaire.com)

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Ouch! The Taxman Cometh (CORRECTION)

March 7th, 2009

If several states have their way, the tax law will be changing: “Hawaii has joined California, Connecticut, Minnesota and Tennessee in introducing state legislation that, like a New York state law enacted last year, requires Amazon.com Inc. and other online retailers to process sales tax on orders received through many affiliate web sites.” In the past, the general case law was that a state could only collect taxes on sales from companies that had a physical presence in their state. Now, even if, say Amazon, doesn’t have any offices or other facilities in New York, that state can still tax orders received/referred from affiliates who are based in the state.   The full story is here.

CORRECTION: The original post here said affiliates themselves would now be taxed. We have corrected the error. Affiliates, of course, already pay taxes on the commissions they receive. It will be interesting to see to what extent affiliate marketing is or is not affected, as states begin to tax these orders.

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