‘Keywords’ Category

Free Keywords Tool by Wordtracker

March 3rd, 2009

Keep this website handy: Wordtracker’s Free Keywords Tool, if you don’t have it already. Internet selling is all about finding that niche, and keywords are the — key — to zeroing in on that niche.

Whenever you have an idea, see how many people are searching for it online. The keywords that come up are the basis of your marketing efforts — they become the name of your website; they form your tagline and domain name; they are your Adwords. Here’s an idea we like: think of keywords as your salespeople.

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Cool Spy Tool You Can Add to Your Google Search

March 2nd, 2009

Here’s a nifty tool you can download for free: PPC Web Spy. When you activate the tool and do a Google search, it shows you the Adwords the advertisers are bidding on, including info on position, average cost per click, clicks per day, and cost per day. It also reveals the actual destination URL for each ad and identifies which advertisers are affiliates. You need the Firefox browser in order to download the tool. And if you like it — we do — you can upgrade to a Premium version.

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